Pay It Forward: Learning the Payer Value Creation Model

Speaker: Liz Canis, Founder & CEO of The Pivot Group

Tuesday, April 5, 1:00 to 2:00 PM PT

The healthcare marketplace is populated with innovative solutions that improve patient care and the overall experience with the healthcare ecosystem. Payers are increasingly seeking emerging capabilities and companies for investments and partnerships – and a payer can provide a strong avenue to accelerate growth for emerging/early-stage companies. Learn the key components of the payer value creation model to determine whether a payer relationship may benefit your business and how to effectively articulate your solution to garner attention and interest.

How to Ensure You Are Paid for the Value You Create

Speaker: Ian Duncan, Santa Barbara Actuaries

Thursday, March 31, 1:00 to 2:00 PM PT

Value-based contracts impose risk both on providers and payers. The appropriate structure of a contract is an important component of mitigating your risk as a provider and ensuring that you are paid correctly for the value that you create for a payer. Similarly, a payer wants to be sure that it pays for value and does not over-compensate the provider. The variability inherent in populations and claims, however, poses a risk for the parties. We will discuss different outcomes evaluation methodologies in value-based care contracts. Additionally, we will review a study of variability in outcomes in an accountable care organization contract that shows a considerable risk of under-or over-payment and discuss methods to mitigate the risk to the parties.

The Path of a Healthtech Product, from Concept to Sales

Speaker: Dan Brounstein, Senior Vice President & President, North America, Saluda Medical

Tuesday, March 15, 1:00 to 2:00 PM PT

This event has been rescheduled from its original November date.

Dan Brounstein has built and marketed products that have served thousands of patients throughout his career. In this talk, Dan will draw on over 18 years of experience at six different companies to describe the path of a product from idea to fundraising, through testing and clinical trials, ultimately culminating in sales. All questions answered.

Value Committees – Where Medical Device Innovation Crosses the Finish Line

James Wall

Speaker: James Wall, Associate Professor & Pediatric Surgeon, Stanford University

Thursday, March 10, 1:00 to 2:00 PM PT

Who decides whether your technology is adopted by a hospital or healthcare system? It’s the “value committee,” whose members consider whether your solution delivers value that meets the needs of their patients and system. For an inside view of how this committee operates, join us to hear from James Wall, who chaired the value analysis committee at Lucile Packard Children’s Hospital for 5 years.

Building a Strong “People” Foundation for Your NewCo

Christine Mathews

Speaker: Christine Mathews, Founder & CEO, Christine Mathews Consulting

Thursday, February 24, 1:00 to 2:00 PM PT

Launching a company in the health technology industry requires tremendous expertise in the technology and the marketplace as well as strong funding. However, success with all aspects of company building is dependent upon hiring, developing, and retaining the right team to deliver results. Building the right “people” foundation is a key first step in making sure you can manage your most important investment, in your human capital. Understanding the market for compensation, setting up payroll and an attractive set of benefit offerings, and building your talent acquisition and employee engagement practices, all while ensuring compliance with relevant employment laws and regulations, requires expertise in the world of human resources. This session will provide an overview of the key steps to building a strong “people” foundation when launching a new company from the ground up, as well as the best practices that support you in building an enduring culture and successful enterprise over the long term.

Partnering for Success: How Startups Can Partner With National-Scale Payer Organizations

Speaker: James Wieselman Schulman, Global Design Lead, Evernorth Innovation/Cigna

Thursday, February 17, 1:00 to 2:00 PM PT

There is nothing greater for a start-up than partnering on a pilot with a large multi-national corporation. Or is there? Giant companies have nothing but money to spend on innovation and a deep bench of talent and resources to draw from. Or do they?

In this talk, James will share insights from his years working with incubators and start-ups around the globe to drive innovation at a Fortune 15 company. He will share how they source and engage with start-ups across business units and will focus on how start-ups can set themselves up for success. He will share several key lessons learned that all start-ups should consider when partnering with large corporations.

He will share both the highs and the lows of his experience working with start-ups and how setting expectations can lead to a great partnership.

Cybersecurity in the Healthcare Industry

Yuda Saydun

Speakers: Ellen Amsel, Medigate, Jean Pawluk, & Yuda Saydun, CyVent

Thursday, November 18, 1:00 to 2:00 PM PT

Cybersecurity is at a turning point. Billions of dollars get invested yearly to protect intellectual property, corporate networks, and state secrets. Yet we see high profile breaches hitting the news almost every day. Healthcare and medical devices are no exception. In fact, they are prime targets for bad actors due to the high value of the IP and the patient information. In this session, our speakers will share their insights on the threat landscape, its impact on the health care industry, and appropriate prevention strategies. The session will provide an overview of the challenges and emerging solutions ahead, along with practical suggestions on how to protect your revenues, operations, and IP while you are growing your company.

Highs and Lows of HIPAA: What Companies Should Know About HIPAA and Their Technical Challenges

Speaker: Edward J. Naughton, Partner, Brown Rudnick

Thursday, October 28, 1:00 to 2:00 PM PT

While increasing technological innovation can aid companies in their HIPAA compliance practices, it can also create entirely new challenges. Join us as Edward Naughton breaks down what early-stage life sciences companies should know about HIPAA, and how they can rise to meet the complications presented by increased utilization of technology in the scientific world.

Making the Case for Your Value Proposition to Payers

Speaker: Ian Duncan, Santa Barbara Actuaries

Tuesday, November 16, 1:00 to 2:00 PM PT

You have developed a great new device, founded a winning healthcare startup, obtained FDA certification… but have you thought about how you will be paid for the startup/device/intervention? Don’t ignore reimbursement until it’s too late. Now is the time to start honing your economic value proposition to payers. Join us to hear from Ian Duncan of Santa Barbara Actuaries. Ian will tell us about all the key points that healthcare companies need to take into consideration when planning their reimbursement and payer strategies.

Topics to be covered:

  • Does your solution address a condition or aspect of healthcare that is sufficiently costly for a payer/employer to devote its limited time and resources to? (Yes, there are some rule-of-thumb thresholds).
  • What do payers care about? (answer: PMPM; but can your solution be administered?).
  • What is ROI and do you need ROI evidence to support your economic case?
  • How much evidence is enough evidence? Do you need peer-reviewed outcomes (probably not, though it’s nice to have).
  • Calculating ROI: With and without sufficient real-world data.
  • What about other aspects of the value equation (absenteeism/productivity)?
  • What is the fastest and easiest way to get the evidence needed to sell?
  • An interactive economic model can be a great sales tool. (All payers think their population is different to all the others).
  • Have you thought about who needs your intervention from an ROI/value creation standpoint?
  • Have you thought about how to optimize, not maximize, your program’s engagement?

Beyond Diversity: Inclusion & Resilience in Company Culture

Speakers: Evie Mulberry, Astia Fund, & Niquette Hunt, Candesant Biomedical

Thursday, September 16, 1:00 to 2:00 PM PDT

Building diversity is a priority for many companies. But once you’ve got a team representing diverse backgrounds and experience, you need to ensure inclusion: that everyone is, and feels, included in company initiatives and operations. Research shows that this is important for the success of companies at all stages of growth.

Alongside inclusion, resilience is a key characteristic of successful entrepreneurial teams. How can entrepreneurs build resilience? Can resilience be learned? How can we impart resilience to others so our teams can be more successful as a whole?

Evie and Niquette will share practical advice about inclusion and resilience that you can apply to your own team in this conversation.